We know a perfectionist when we see one! Tanja from The Royal Icing Academy creates some of the finest cakes in New Zealand. We relished being tasked with designing a new mark and print collateral for her outstanding establishment.
The academy’s new identity needed to appeal to a diverse customer base – from an individual looking to complement that extra-special occasion, to the big outfits looking to add some wow-factor to their event. The designs also needed to pay homage to Tanja’s Swiss roots and a tradition of excellence in all aspects of cake making.
The academy’s new logo has been well-received by Tanja’s loyal client base. It reflects the time-honoured processes and attention to detail that goes into each of her unique cake designs.