Starting with the design of Untouched New Zealand’s logo and working closely with Hamish Johnson, the resident photographer-film maker, we began to shape the brand by designing a mark with a distinctive New Zealand flavour.
At the heart of the Untouched New Zealand website is an elegant, e-commerce-centred, third-party module provided by Photoshelter.com. By interfacing with it, we created a means for Hamish to effectively manage Untouched New Zealand’s ever-expanding collection of New Zealand photography.
The result is a website that looks excellent and works a treat. More importantly, it showcases Untouched New Zealand’s beautiful photography in the best light, while making the content accessible and easy to purchase.
‘ I had a really strong vision of what the brand represented and the kind of experience I wanted people to have when they visited our site. Fahrenheit provided the front end look and feel with an incredible back-end usability. ’Hamish Johnson, Untouched New Zealand