Communication is a vital component of all projects – in web design, it all starts with a detailed design brief. Taking the time to document your website requirements will ensure that we have a clear understanding of the scope of the project. Once we get started with the project it will also serve as the point of reference for desired outcomes and deliverables. Your business Give us an understanding of who you are, what your business does, where you are heading, and how you feel your brand should be portrayed. What do you do? What are your products and services? How long you have been in business? What is the size of your business? What is your vision or mission statement? Where do you want to be in 3 – 5 years time? How do you want to be perceived in the marketplace? Who are your ideal customers? Who are your top 3 competitors? Your website Explain what drove the need for a new website, and describe what a successful website looks like to you. For the purpose of an estimate, please list the number of pages required and their general content/functionality. Why do you need a new website? What do you like about your old website? What don’t you like about your old website? Describe your ideal website How many sections will it have & what are they? YOUR USERS A. Who will be using the website? B. Why are they visiting your website? ResearchInformationEntertainmentNewsLook up pricingDownloadMake a purchaseGet contact details(please list any other reasons) Please specify Provide details about who your website users are, so that the design, features and functionality can be tailored accordingly. C. Who will be updating the website? 4. YOUR DESIGN Describe how your new website should look, the impression you want to give, and any brand and style guidelines that need to be met. A. Values to communicate with your design – e.g. Masculine vs feminineTraditional vs contemporaryProfessional vs personalSerious vs friendlyStrong vs softExclusive vs inclusiveOther Please specify B. Websites you like & specifics about what you like about them C. Let us know your brand colours, fonts, icons & any other pre-existing style guidelines D. Is a rebrand required, and/or is a logo available for the project? E. Please feel free to include any example images or materials (5MB upload limit. Acceptable file formats: zip, pdf, doc, docx, xls, xlsx, jpg, jpeg, png, gif. Please embed multiple images into a single document. If your file type isn't listed, or you'd like to send multiple files please feel free to email us on hello@fahrenheit.co.nz.) 5. CONTENT We believe that content is king, and therefore use a “content-first” approach when planning website builds. Knowing below will enable us to confirm if all project elements are available, or whether some help here is needed. How many sections will the new website have & what are they? Will proofread/upload-ready textual content be supplied, or do you need help with editing your initial draft, and/or authoring content from scratch? Is high-resolution photography available (4k+) or would you like us to quote for a photoshoot, and/or use stock photography? Please list what features and functionalities are required (examples of some below). Search boxSocial mediaGoogle mapsBlogGalleryForm(s)Newsletter signup boxMembership managementList any integrations to existing systems Please specify Please list any other bespoke functionalities needed if not itemised above. 6. YOUR BUDGET & TIMELINE Providing an indication of budget and timeframes will enable us to propose a realistic, workable solution earlier in the scoping process. When are you looking to get started? What is your budget in order to develop your ideal website? Knowing this in advance will enable us to tailor a solution for you earlier on in the scoping process. Do you have a hard deadline to meet? Thanks! The Fahrenheit Creative team
